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Leveraging large scale ​sponsorships and ​delivering events for ​world class brands.

About Penny

Penny is the Owner and Director behind O’Mally Marketing & Events. ​She is a dedicated and highly organised senior sponsorship and events ​activation specialist with over 20 years experience predominately in ​the financial services industry. As a motivated, positive and respected ​leader, Penny has strong interpersonal skills to support the ​establishment and maintenance of valuable client relationships.


Penny has many years of corporate expertise managing events and ​substantial experience in leading high profile sponsorships, delivering ​to brand metrics and driving commercial return.


Penny solves problems logically and strategically to deliver a high ​standard of results on time and within budget. She supports her ​clients to help increase awareness, generate leads and increase ​revenue through the management and successful delivery of events ​and sponsorship activations.

Strategic Insight and ​Innovation

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Why partner with O’Mally Marketing & Events?

Integrated sponsorship ​leveraging plans

Do you need a detailed tailor ​made plan to leverage your ​sponsorships effectively?

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We will craft an integrated ​strategy for your business to roll ​out across multiple channels that ​will amplify your brand and ​ensure successful campaigns.

Expert activation ​support

Are you looking for experienced ​activation support for your ​events or roadshows?

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Penny has over 20 years ​experience and is ready to ​elevate your events and work ​with your team to create ​unforgettable brand experiences.

Corporate sponsorship ​knowledge

Are you looking to tap into corporate ​sponsorship expertise to maximise the ​full potential of your sponsorships?

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17+ years at Westpac Group in ​sponsorships and events provides ​Penny with the knowledge to apply ​corporate sponsorship principles to ​your business objectives.

Increased commercial ​return

Do you want to drive more growth, ​commercial return or efficiencies ​from your sponsorships or events?

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Let our experience leveraging ​national sponsorships help drive ​increases to your brand, business ​and sponsorship objectives whilst ​exceeding client expectat​ions.

Partners we’ve worked with include:

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All rights reserved. ABN 44 118 650 270

O’Mally Marketing & Events. All rights reserved.